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Kensington mouse design impresses on international stage

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<p>The SlimBlade mice, launched in Q4 2007, have won awards from iF Design (Hannover, Munich and Taipei, 2008), Red Dot (Germany and Singapore, 2007) and the Consumer Electronics Show &lsquo;Innovations Design &amp; Engineering Award&rsquo; (Las Vegas, January 2007). The judges praised Kensington for its originality in both the &lsquo;look and feel&rsquo; and technology behind the design of <br />
the mice.</p>
<p>Fritz Frenkler, jury chairperson at the iF Design awards, commented: &ldquo;This year the authentic products had a clear edge. Neither fusion, nor retro, nor imitations: only those that recognise the simplicity and straightforwardness <br />
of products can be successful in the long run and make an impact on the <br />
new modernity.&rdquo;</p>
<p>&ldquo;Independent, external accolades mean a lot to us,&rdquo; said George Foot, sales director at Kensington Europe. &ldquo;Our products are designed to solve common problems in uncommon ways, based on extensive market research and using top designers. The SlimBlade range is a real success for our &lsquo;smart made simple&rsquo; approach, and it is great to have this recognised by not one, but three, panels of independent judges.&rdquo;</p>
<p>The SlimBlade&trade; Lifestyle Collection is a line of input devices tailored to the tech-savvy mobile executive. They are designed to work seamlessly and intuitively, and also look flawless, with a sleek casing that&rsquo;s comfortable to use. SlimBlade features the world&rsquo;s first mobile trackball, which allows executives to use their mouse on any surface. Kensington has created the microsite YourSmartMouse.com to provide further information about <br />
the range.</p>

29/04/2008

Kensington, the mobile computing accessories provider, has won accolades from three prestigious global design-focused groups, endorsing the ‘smart made simple’ approach behind its latest range of mice.

The SlimBlade mice, launched in Q4 2007, have won awards from iF Design (Hannover, Munich and Taipei, 2008), Red Dot (Germany and Singapore, 2007) and the Consumer Electronics Show ‘Innovations Design & Engineering Award’ (Las Vegas, January 2007). The judges praised Kensington for its originality in both the ‘look and feel’ and technology behind the design of
the mice.

Fritz Frenkler, jury chairperson at the iF Design awards, commented: “This year the authentic products had a clear edge. Neither fusion, nor retro, nor imitations: only those that recognise the simplicity and straightforwardness
of products can be successful in the long run and make an impact on the
new modernity.”

“Independent, external accolades mean a lot to us,” said George Foot, sales director at Kensington Europe. “Our products are designed to solve common problems in uncommon ways, based on extensive market research and using top designers. The SlimBlade range is a real success for our ‘smart made simple’ approach, and it is great to have this recognised by not one, but three, panels of independent judges.”

The SlimBlade™ Lifestyle Collection is a line of input devices tailored to the tech-savvy mobile executive. They are designed to work seamlessly and intuitively, and also look flawless, with a sleek casing that’s comfortable to use. SlimBlade features the world’s first mobile trackball, which allows executives to use their mouse on any surface. Kensington has created the microsite YourSmartMouse.com to provide further information about
the range.

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